I'm beginning to understand about what people mean, when they suggest that the audio is the most important part of a video. We're not talking about the 15-second gag on YouTube (even though good audio still helps), but the focus is on the 2- to 3- minute feature clip, which is a full-length movie these days, with regards to video production. I'm certain that the average homemade clip is around a minute or less, and so the longer videos have to have some kind of appeal that would make a stranger want to watch the whole thing, and then want more. That's because boredom is the curse of video. The longer a clip lasts, the less that people remain engaged.
How does one effectively trim a video clip to make it more appealing? If you have subject matter that yields interest, half your battle is won. Usually stupid human or pet tricks, as well as breaking news can do the trick. As I write this, most of the video I have to shoot deals with very specific subjects, like the video of the Stemmer House gardener, which I will upload soon. It's simply not something that will make the top ten break.com videos, yet looking at some of the recent top clips, I wonder what people find interesting, when hundreds of thousands (or even millions) will play a clip of yet another wannabe singer belting out an off-key tune. Perhaps its just that people identify with ordinary people more often?
For instance, the shortie I just posted. With all the editing and production of 3-minute videos, I had to post a really quick and "dirty" post of the phallic tomato, growing in my father's secret garden. "Look at what we have growing," I was told as I visited the homestead for the Fourth of July. What would you think it might look like, if Dad actually used Miracle Grow, the Viagra for plant food?
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